3 reasons to be excited about the Cowboys offense in 2026

When it comes to the Dallas Cowboys, there seems to be no shortage of optimism each and every year they will finally get over the hump and make a deep playoff, and perhaps a Super Bowl run. Sadly, that optimism seems to quickly fizzle out, leaving us disappointed on what could’ve been. This year could be very much the same, however, for whatever reason it already feels a little different than it has in the past.

The Cowboys have conducted business a little differently over the past two offseasons, first hiring Brian Schottenheimer in his first ever head-coaching job last year and now bringing in a first-time defensive coordinator in Christian Parker. Despite Dallas’ losing record last year, there’s still a lot of optimism surrounding Schottenheimer as the man for the job, and for the unproven new DC, Parker.

While there is still a lot of unknown surrounding the Dallas Cowboys heading into the 2026 NFL season, there’s a lot of excitement encompassing this team right now. Today, we want to highlight the offensive side of the ball and share why we should all be excited about what this unit is capable of this season.

Reason #1 – The band is back together

By re-signing RB Javonte Williams and placing the franchise tag on WR George Pickens, the Dallas Cowboys retained their starters from a season ago. Williams and Pickens alone accounted for 20+ touchdowns last season for an offense that was one of the best in the entire league, finishing second in yards per game (391.9) and passing yards per game (266.3), seventh in points per game (27.7), and ninth in rushing yards per game (125.6). With the band back together, they should be even better in Year 2 under Brian Schottenheimer’s tutelage.

Reason #2 – Ryan Flournoy’s emergence

CeeDee Lamb and George Pickens should once again be among the best WR duos in the entire league in 2026, but the attention these two will draw from opposing defenses on a week to week basis will create more favorable opportunities for the rest of Dallas’ offensive weapons, particularly Ryan Flournoy. He pretty much came out of nowhere last year and emerged as a reliable/trusted target for . After catching 40 passes for 475 yards and four touchdowns, there’s a good chance he’ll be even better in Year 3 as Dallas’ WR3.