Alabama Football Buzz Explodes as Bray Hubbard’s Quote Fuels Keelon Russell Hype

(USA TODAY Network via Reuters Connect)

There’s hype… and then there’s Alabama football hype.

And right now? It feels like Tuscaloosa is sitting on something that’s about to erupt.

We’ve all been watching the buzz build around Keelon Russell for months. Ever since he stepped on campus as one of the most highly-touted quarterbacks in the country, the conversation has been there. Quiet at first. Then steady. And now? It’s getting loud.

And Bray Hubbard just turned the volume all the way up.

When a veteran defensive back speaks, people listen. When that veteran is someone who’s been in the program, battled elite quarterbacks in practice, and is expected to be a leader in 2026, it hits even harder. That’s why Hubbard’s recent comments about Russell aren’t just interesting, they’re telling.

“You can hear the ball sizzle when he throws it,” Hubbard said. “Keelon is a younger guy. Austin has been in the system longer, but I will say, Keelon has got a cannon. He gets us all the time with some balls. I’m like, ‘Wow, that takes a really impressive arm to throw.’”

Read that again.

That’s not coach-speak.

That’s not media hype.

That’s a defensive player, someone whose job is to stop quarterbacks, admitting that this young guy is doing things that make even him take a step back.

And that should have Alabama fans paying attention.

Because here’s the reality: Alabama doesn’t just get excited over potential. This program is built on results, competition, and proving it every single day. So when a redshirt freshman is already making that kind of impression on a veteran defense? That’s different.

Russell didn’t just show flashes either. From everything coming out of spring, and especially A-Day, he didn’t look like a guy trying to figure things out, he looked like someone ready to take control. Outplaying a more experienced quarterback like Austin Mack, even in a scrimmage setting, isn’t something you just brush off. That matters. That says something.

And what it says is this: Alabama’s ceiling might be a whole lot higher than people realize.

That’s the part that should fire you up if you’re a Crimson Tide fan. Because this isn’t just about who wins the starting job. This is about what this offense could become. It’s about the possibility of a quarterback who can stretch the field, challenge defenses in ways that force them to adjust, and bring that explosive edge that changes games.