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MLBFeature
Braves Say New TV Network Is on Pace to Beat Old RSN Revenue
TL;DR
The Atlanta Braves report that their new regional sports network, BravesVision, is on track to exceed previous broadcasting revenue from Main Street Sports Group. Team president Derek Schiller stated that the network is already generating strong returns and reaching more fans.
Key points
- BravesVision is the Braves' new regional sports network.
- The network launched in February 2023.
- Braves are on track to exceed previous broadcasting revenue.
- The Braves generated $188.6 million in broadcasting revenue for 2025.
- Other teams faced financial challenges after leaving Main Street Sports Group.
Mentioned in this story
Main Street Sports Group
Atlanta BravesMilwaukee Brewers
The Braves say that despite a frenetic move this spring to form their own regional sports network, the MLB club is on pace to potentially surpass its prior broadcasting revenue from the embattled Main Street Sports Group.
Speaking to Front Office Sports, team president and CEO Derek Schiller said the club is already generating strong returns from BravesVision, the network formed in February in the wake of their departure that month from the FanDuel Sports Network parent company. Braves executives have lauded the venture as a “defining moment” for the franchise, and on-air coverage began with the start of the regular season in late March.
“The economics right now support our decision,” Schiller said. “A month into this, we can safely say we have made the right decision, not just for the Atlanta Braves and the business of the Braves, but also our fans. … We believe we’re not only economically viable, but we’re maximizing that [opportunity], which we would equate to where we were previously, maybe even beating that. We’re also reaching more fans.”
Schiller did not provide financial specifics related to BravesVision. The publicly traded club, however, detailed $188.6 million in broadcasting revenue for 2025, providing a comparative benchmark.
Moreover, the club’s confidence differs materially from many of the other clubs that have also departed Main Street Sports. Brewers owner Mark Attanasio said that the club recently took a $20 million financial hit by shifting to the MLB Media in-house model for local game production and distribution in the wake of the company’s ongoing decline.
Main Street Sports is expected to wind down operations in the coming weeks, particularly after the first round of the NHL playoffs ends. In addition to no longer having any MLB ties, the company has also ended its NBA broadcasting.
Similarly, MLB commissioner Rob Manfred has frequently described a situation in which many clubs in that league going through local media turbulence will suffer some near-term revenue impact before ultimately emerging in a stronger position.
Q&A
How much broadcasting revenue did the Braves generate in 2025?
The Braves generated $188.6 million in broadcasting revenue for 2025.
What is BravesVision and when did it launch?
BravesVision is the Atlanta Braves' new regional sports network that launched in February 2023, coinciding with the start of the regular season in late March.
What financial challenges did other MLB teams face after leaving Main Street Sports Group?
Other MLB teams, like the Milwaukee Brewers, faced financial hits, with the Brewers reporting a $20 million loss after transitioning to the MLB Media in-house model.
What did Braves president Derek Schiller say about the new network's performance?
Derek Schiller stated that the Braves are on pace to potentially surpass their previous broadcasting revenue and believe they are maximizing their opportunities with the new network.