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Cooper Flagg finishes top-10 in jersey sales after stellar rookie year
TL;DR
Cooper Flagg finished ninth in jersey sales for the 2025-26 NBA season after an impressive rookie year with the Dallas Mavericks, including a standout 51-point game. He surpassed records set by LeBron James and ranked ahead of former MVPs like Nikola Jokic and Kevin Durant.
Former Wooden Award winner and collegiate basketball star at Duke, Cooper Flagg took the NBA by storm during the 2025–26 campaign, finishing in the top 10 in jersey sales.
Flagg did it all for the Dallas Mavericks throughout the season, putting together a 51-point game and surpassing rookie records set by NBA legend LeBron James. Due to his stardom and his fanbase from college, Flagg finished as the ninth highest-selling jersey for the 2025-26 season, despite his rookie status. This ranked him ahead of former MVPs like Nikola Jokic and Kevin Durant.
Flagg was the second Duke player on this list, as Jayson Tatum of the Boston Celtics also broke the top 10 (seventh).
This article originally appeared on Duke Wire: Cooper Flagg finishes top-10 in jersey sales after stellar rookie year
Q&A
What records did Cooper Flagg break during his rookie season?
Cooper Flagg broke rookie records previously set by NBA legend LeBron James during the 2025-26 season.
Which players did Cooper Flagg surpass in jersey sales rankings?
Cooper Flagg surpassed former MVPs Nikola Jokic and Kevin Durant, finishing ninth in jersey sales for the 2025-26 season.