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Dana White recreates Sphere press format for high-profile UFC White House card
TL;DR
UFC 303 will take place in Las Vegas on June 14, featuring a new press conference format inspired by the Sphere. Fans have expressed concerns over the use of AI in promotional materials, feeling it lacks the excitement of traditional hype.
Key points
- UFC 303 is scheduled for June 14 in Las Vegas.
- The press conference will feature a new format inspired by the Sphere.
- Fans are concerned about the use of AI in promotional materials.
Photo by Anna Moneymaker/Getty Images
UFC 303 will be the next event in Las Vegas, and one of the most anticipated on the calendar now has a new date for its press conference.
The June 14 event marks a significant milestone, yet it has faced some pushback from fans over the use of AI in its promotional video. Many feel that it lacked the energy and excitement that traditional hype packages used to deliver.
Fans have also wondered why the fighters werenāt brought together for an in-person event, given how much attention this card is drawing.
That looks set to change soon, with reports suggesting that several high-profile fighters will appear together at an upcoming UFC promotional event.
This follows Dana Whiteās announcement on social media last month about multiple plans that had already received some negative feedback from MMA fans.
Photo by Chris Unger/Zuffa LLC
UFC White House press conference scheduled for UFC 328 fight week
Ariel Helwani provided an update earlier today on how the UFC plans to build momentum for their event at the White House, which takes place about a month after June 14.
The Octagon heads to Newark in the second week of May and it has been reported that a press conference will take place during fight week.
āPlan is to have all the fighters competing on the White House card at a presser during UFC 328 fight week in NJ, Iām told,ā Helwani wrote on X.
This approach isnāt new. Back in 2024, UFC 306 held a similar event outside Sphere in Las Vegas during fight week, featuring all 20 fighters from the Noche UFC card.
Both events have cost White and the UFC a lot of money to stage as one-off shows, each presenting unique challenges due to their locations. Staging fights at unique venues like these often comes with higher operational costs compared to traditional arenas. This financial commitment reflects both Dana Whiteās vision for expanding the sportās reach and his willingness to take risks on unconventional venues.
Over time, fans have raised concerns that press conferences no longer add much excitement leading up to events. With names like Ilia Topuria and Alex Pereira joining others like Sean OāMalley and Josh Hokit, this one might break that trend and add some real storylines ahead of June 14th.
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Q&A
What is the date and location of UFC 303?
UFC 303 is scheduled for June 14 in Las Vegas.
Why are fans upset about the promotional video for UFC 303?
Fans are concerned that the AI-generated promotional video lacks the energy and excitement of traditional hype packages.
Will there be an in-person event for UFC 303 fighters?
Many fans are questioning why fighters were not brought together for an in-person event, given the high anticipation for this card.