How to build an NRL team: Perth Bears hunt for hidden gems or PNG Chiefs cash splash? | Angus Fontaine

Alex Johnston revealed in a social media post a move from South Sydney Rabbitohs to NRL expansion club PNG Chiefs. Photograph: Mark Evans/AAP

Visionary leadership

“Building a rugby league team starts with good people,” says Michael Chammas, who was hand-picked by NRL chair Peter V’landys to be the PNG Chiefs’ general manager of football. The former journalist joined a savvy local chief executive. “Lorna McPherson has lived in PNG for 16 years,” Chammas says. “She knows how important the Chiefs will be to locals.” Coach Willie Peters signed next, having led Hull Kingston Rovers to glory in the UK Super League.

Taking their cue from the Dolphins who installed acclaimed mentor Wayne Bennett as their inaugural coach and player-magnet, the Bears installed Mal Meninga, absent from the NRL since 2001 but national coach since 2015. Despite CEO Anthony De Ceglie’s media executive past, the Bears have been conspicuously quiet in the press and disquiet ramped up when general manager of football, David Sharpe, quit last month.

Marquee player power

The Chiefs made headlines this past week by signing four-time premiership playmaker Jarome Luai on a three-year deal worth $1.2m a season. “Jarome is a family man who brings culture and standards,” says Chammas. “His profile transcends the game and will lift a nation.” No wonder Marape feted Luai with private planes and tours of golf courses and private islands. Luai will be an active recruiter too, says Chammas. McPherson “was in tears when Jarome signed”, he adds. “She knows the dream is becoming a reality.”

The Bears’ reality is quickly becoming a nightmare. They are yet to sign a marquee star to lead the five-hour flight west, failing to woo Cam Munster and Tino Fa’asuamaleaui, and recruiting a worryingly motley crew of 19 utilities and rookies, of which only Storm centre Nick Meaney is a regular starter at his current club.

Nick Meaney will move from Melbourne Storm to NRL expansion club Perth Bears. Photograph: Joel Carrett/AAP

Productive pathways

Unlike the Dolphins who had 75 years of proven player development in south-east Queensland, the Bears are stymied by two AFL sides fed by strong WAFL pathways. It means they must ship in depth from feeder-founders North Sydney 4,000km away.

Meanwhile, of PNG’s 11-17m citizens (there hasn’t been a census in 24 years), “85 per cent play league and 95 per cent support it,” says The National’s sports writer Michael Philip. Chammas wants the Chiefs to have “a strong Pasifika flavour” (Luai is Samoan) and the startup club has up to $240m of their $600m to recruit from traditional union nations Fiji, Tonga and Samoa. “Rugby sits at the heart of village life, tradition, and national pride in the Pacific,” warns Rugby Australia CEO Phil Waugh. Yet the NRL war chest “seems designed to set up a talent pathway for league”, says senator David Pocock.

Fan connection as currency

Bears diehards have stayed loyal to the red-and-black since their 1999 exile from the NRL. But the Perth Bears presence was notable by its absence at North Sydney Oval for the club’s first home game in April, and there are still no 2027 memberships on sale for the inaugural NRL season, whereas the Dolphins had 15,000 members secured before their 2023 debut. The Bears have a $6m jersey sponsor (Cash Converters) but fans are the true currency.

Albanese wants the $600m outlay to bolster “people-to-people ties” in the South Pacific and build infrastructure in a country where 40% of people live on less than $2.15 per day. But how will Chiefs fans feel about their team living large in a new $66m resort? Even if they ever set foot on Port Moresby’s most notorious streets “safety won’t be a concern,” says Philip. “Those NRL players will be kings and heroes on the streets.”