Netflix adds three more NFL games including Thanksgiving eve

The Wall Street Journal reported last week that Fox Corp. Chairman Emeritus Rupert Murdoch visited Trump at the White House in February to warn how traditional TV networks could be priced out of the NFL due to competition from deep-pocketed streamers.

The Department of Justice has also inquired about whether the NFL is violating the antitrust status given to leagues when their teams collectively negotiate TV rights deals.

A NFL executive familiar with the deal who was not authorized to comment publicly said the added broadcast games are not related to the issues raised in Washington. "We always are looking for ways to increase reach at the benefit of our fans," the executive said.

Read more: Broadcast television is in trouble. Stations are asking Washington for help

In recent years, the NFL has carved out a number of games from the broadcast packages to sell to Netflix and YouTube. Those games primarily come out of the regional Sunday afternoon games carried on Fox and CBS.

But the NFL makes the case that it offers 87% of its games on free over-the-air television than any other major sport. Games sold to streamers are still made available on the local TV stations in the local markets of the teams that are featured.

Questioned about his father's meeting at the White House, Fox Corp. Executive Chairman Lachlan Murdoch told Wall Street analysts on Monday there is no tension between the league and his company which has carried the NFL since 1994.

Murdoch also said there have been no new negotiations with the NFL which has expressed a desire to redo its current media rights package that runs through the 2032-33 season but has an opt-out in 2030. Murdoch has previously said the company is paying fair market value in its current deal.

The NFL believes its product is undervalued in light of the massive $76 billion, 11-year contract the NBA entered with NBC, Amazon and ESPN last year. The NFL is in the middle of an 11-year deal that pays the league $110 billion for games that provide much higher ratings.

The league has also said the move to streaming in recent years — which includes putting the Thursday Night Football package on Amazon Prime Video — is necessary to reach younger viewers who are not watching traditional TV. The Thursday games are made available on free TV in the local markets of the teams featured.

The NFL does have the right to renegotiate with CBS before that opt-out due to the network's transfer of ownership. CBS parent Paramount was acquired by Skydance Media last year.

The NFL and CBS are not close on the new deal. The league is looking to increase the network's fee from $2.1 billion a year to $3 billion, according to people familiar with the discussions who were not authorized to comment.

The NFL is currently a break-even proposition for CBS at the current price.

But the NFL is at a significant advantage as the broadcast networks and their affiliated stations are dependent on the league, which provides a vast majority of the highest rated programming on TV. NFL games give major leverage to TV station groups when they are negotiating new carriage deals from cable and satellite providers.

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This story originally appeared in Los Angeles Times.