New Choctaw commercial shoot offers Cowboys iconic trio a chance to reconnect, let loose

TL;DR

Emmitt Smith, Troy Aikman, and Darren Woodson filmed a commercial for Choctaw Casinos and Resorts, showcasing their camaraderie. The shoot highlights their enduring bond and the fun they have together, even as they promote the casino's campaign.

Key points

Emmitt Smith, Troy Aikman, and Darren Woodson filmed a commercial for Choctaw Casinos.
The shoot is part of the 'Where the Players Play' campaign.
The players enjoy reconnecting and having fun together.
The Cowboys brand offers off-field opportunities for former players.

Mentioned in this story

Emmitt SmithTroy AikmanDarren WoodsonChoctaw Casinos and Resorts

Dallas Cowboys

Cowboys legends Emmitt Smith, Troy Aikman and Darren Woodson receive a pep talk during a commercial shoot for Choctaw Casinos and Resorts. (Sam Langford/Choctaw Casinos and Resorts) DURANT, Okla. — Emmitt Smith playfully counts the number of takes of each scene during a commercial shoot. Darren Woodson laughs about a recent hand surgery and how hard it is to high-five. Troy Aikman? Playful, serious and in charge. Just like old times. Three of the more decorated players in Dallas Cowboys history — two with Hall of Fame jackets, a combined nine Super Bowl rings and universal respect earned from their peers — gathered recently to film a commercial for Choctaw Casino and Resorts. It's part of the Where the Players Play campaign, which entices people to head to the casino and have a weekend of fun or, maybe, hang out for the day. As part of the commercial, Smith, Woodson and Aikman leave their North Texas homes for a getaway. During the shoot, they film a scene where they meet a woman who gives them a pep talk about having fun. In reality, the three legendary players don’t need a pep talk to have fun together because of the close relationship built while playing for the Cowboys. "It's fun," Woodson said. "Troy is going to keep it business-like, always. He wants to get in and out and cut out all the fat in the deal. Emmitt is going to be a joy. Emmitt's personality is a lot like my personality; we're kind of free-flowing. Yeah, we want to get in and out as well but we're going to make it fun." It seems like an easy call to bring this trio of players together, given their easy-going personalities and how playing for a brand such as the Cowboys extends beyond their playing days. "Heck yeah, yes, anytime we can get together at this stage in our lives, yeah it's a good time," Smith said. "I try to have fun at these commercial shoots anyway takes [away] the monotony of shooting a commercial, play [around] and enjoy the moment. This is the only time we get to act out of character in a lot of ways." Cowboys legends Troy Aikman, Darren Woodson and Emmitt Smith, here shooting a commercial for Choctaw Casions and Resorts, enjoy spending time together when the opportunity arises. (Sam Langford/Choctaw Casinos and Resorts) Most Cowboys players figure out quickly that wearing the helmet with the star can lead to many off-the-field opportunities, whether it's in television or with endorsements. All three have worked in television, including ESPN, and are sought-after pitchmen. The Cowboys' brand remains strong, as recent first-round picks and Malachi Lawrence Choctaw Casino was quick to bring Aikman, Smith and Woodson together. "It's been good," Aikman said. "It gives us a chance to get together, run into both of them a little bit. It's nice when we do these and they always turn out really well. The relationship with Choctaw in general has been really good and to get a chance to reunite has been really great."

Q&A

What is the purpose of the Choctaw Casinos commercial featuring Cowboys legends?

The commercial aims to promote Choctaw Casinos and Resorts as part of the 'Where the Players Play' campaign, encouraging people to visit for fun.

Which Dallas Cowboys players are featured in the Choctaw Casinos commercial?

The commercial features Cowboys legends Emmitt Smith, Troy Aikman, and Darren Woodson.

How do Emmitt Smith, Troy Aikman, and Darren Woodson describe their experience filming the commercial?

They describe it as fun and enjoyable, highlighting their close relationship and the opportunity to reconnect during the shoot.

What impact does the Cowboys brand have on former players like Smith, Aikman, and Woodson?

The Cowboys brand provides numerous off-field opportunities for former players, including television work and endorsements.

New Choctaw commercial shoot offers Cowboys iconic trio a chance to reconnect, let loose

TL;DR

Key points

Q&A

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