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NFL schedule release: The 8 teams that won the Social Media Super Bowl ... and the 4 that lost
TL;DR
The NFL released its 2026 schedules, showcasing teams' creative social media videos. The Indianapolis Colts and Los Angeles Chargers emerged as winners, while the Detroit Lions and Tennessee Titans were deemed losers in this year's social media showdown.
Key points
- NFL teams released their 2026 schedules on social media
- Indianapolis Colts and Los Angeles Chargers were winners
- Detroit Lions and Tennessee Titans were considered losers
- Teams used creative themes and parodies in their videos
- Production values have increased significantly over the years
Indianapolis ColtsLos Angeles ChargersDetroit LionsAtlanta Falcons
NFL players prepare for the Super Bowl. NFL social-media teams prepare for schedule release day. In what has become an annual tradition, all 32 teams released their 2026 schedules on Thursday in a social media battle royale. It used to be a relatively humble procedure, but production values have increased every year. This year saw movie parodies, celebrity cameos, animations and an alleged haircut for Trevor Lawrence (weâre pretty sure that was a wig in the Jacksonville Jaguarsâ video). Some teams massively missed the mark, but overall it was a fun group. Here are the winners and the losers of the Social Media Super Bowl.
Winner: Indianapolis Colts
If there was a loser in last yearâs schedule release, it was the Colts, who posted a Minecraft-inspired video and then deleted it because a) the Los Angeles Chargers did the exact same thing b) unlike L.A., Indianapolis didnât get permission from Microsoft and c) a joke about then-Miami Dolphins wide receiver Tyreek Hill was found to be in bad taste. The Colts found redemption this year with a pitch-perfect Simpsons-themed video, which includes Bart Simpson writing âWe will not include Tyreek Hill in these videos.â And they do appear to have received permission from Disney, another supremely litigious corporation, this time.
DâOH! another schedule release video! @TheSimpsonspic.twitter.com/7rc9zyo2pv
â Indianapolis Colts (@Colts) May 14, 2026 If youâre a Simpsons fan, this was the clear winner.
Winner: Los Angeles Chargers
Yes, yes, the Chargers did a good schedule release video. Come collect your prize. The masters of the high-effort animation, the Chargers have done anime, âThe Sims,â and âMinecraft,â all chock full of digs at their future opponents. This year was no different, with âHaloâ as the star of the show.
Q&A
Which NFL teams won the social media schedule release in 2026?
The Indianapolis Colts, Los Angeles Chargers, Atlanta Falcons, and Carolina Panthers were the winners of the 2026 NFL social media schedule release.
What was the Detroit Lions' approach to the 2026 schedule release?
The Detroit Lions opted for a minimalist approach, featuring head coach Dan Campbell pinning the schedule to a corkboard, which was considered a lackluster effort.
How did the Indianapolis Colts redeem themselves in the 2026 schedule release?
The Colts redeemed themselves with a well-received Simpsons-themed video, contrasting their previous year's poorly received Minecraft-inspired video.
What was unique about the Los Angeles Chargers' schedule release video?
The Chargers' video featured a 'Halo' theme and included clever digs at their opponents, maintaining their reputation for high-quality animated content.