

Morgan Stanley is expanding its crypto strategy beyond Bitcoin, considering tokenized money-market funds and tax solutions for digital assets. The firm has already seen $46 million in net inflows from its newly launched Bitcoin ETF and is exploring additional ETFs for Ethereum and Solana.
The debut of Morgan Stanleyâs spot Bitcoin ETF marked a major milestone on Wednesday for the investment bank with $9.3 trillion in client assets, but the financial powerhouse is already weighing what could be next when it comes to crypto.
The firm filed applications in January for exchange-traded funds tracking Ethereum and Solana, but itâs doubtful that the company will stop there, Amy Oldenburg, head of digital-asset strategy at Morgan Stanley, told Decrypt in an interview this week.
âWeâre not going to stop at just Bitcoin,â she said in reference to Morgan Stanleyâs spot Bitcoin ETF, which has generated approximately $46 million in net inflows since debuting Wednesday, according to Farside Investors. âItâs really about the longer-term journey, and thereâs quite a long way to go.â
Last year, Morgan Stanley became the first major wirehouse to allow its army of more than 15,000 wealth advisors to pitch third-party spot Bitcoin ETFs to eligible clients, green-lighting products offered by asset managers Fidelity and BlackRock. And Morgan Stanleyâs next moves could resemble steps those competitors have taken, Oldenburg said.
She described a tokenized money-market fund as âdefinitely a path forwardâ for Morgan Stanleyâs product roadmap, highlighting opportunities across other asset classes that the investment bank could tap for creating digital representations of real-world assets.
Franklin Templeton pioneered the format for yield-bearing tokens that are backed by U.S. Treasuries in 2021, but that asset managerâs product has since been supplanted by BlackRockâs BUIDL, which has grown to $2.3 billion, according to RWA.xyz. Fidelityâs Digital Interest Token, meanwhile, has garnered a total value of roughly $172 million.
Parametric, a Morgan Stanley subsidiary, has established a plethora of rules-based investment strategies for clients, including tax-loss harvesting. Helping clients offset capital gains tax liabilities with digital assets represents âsomething to also explore,â Oldenburg said.
The investment bank has already telegraphed other moves: Last year, it confirmed plans to offer crypto trading via E*TRADE in a team-up with infrastructure provider Zerohash. In February, Oldenburg said Bitcoin-based yield and lending services are also being explored.
Morgan Stanleyâs Bitcoin Trust may struggle to grow past BlackRockâs $53 billion spot Bitcoin ETF, but itâll likely put pressure on the industry-leading alternative, Bloomberg Senior ETF analyst Eric Balchunas told Decrypt this week.
Aside from Morgan Stanleyâs ability to drive in-house distribution, Balchunas pointed to the productâs expense ratio. Undercutting most competitors at 0.14% in fees was a considerable move within the âTerrordomeâ of asset managers dueling to make products cheap, he said.
Oldenburg indicated that fee compression is not a new concept for Morgan Stanley, and as time goes on, the newly launched ETF will likely serve as a commercial funnel.
âWe had the opportunity to really focus on how efficiently we can deliver that product from a fee perspective, and not make it solely about making money,â she said. âNow, letâs see some more interesting products continue to develop around that.â
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Morgan Stanley plans to explore a tokenized money-market fund as part of its crypto strategy.
Morgan Stanley's Bitcoin ETF has generated approximately $46 million in net inflows since its debut.
Morgan Stanley has filed applications for exchange-traded funds tracking Ethereum and Solana.
Morgan Stanley has over 15,000 wealth advisors who can pitch third-party spot Bitcoin ETFs to eligible clients.






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