Renato 'Moicano' thinks UFC using AI for content is 'brain rot'

Renato"Moicano" Carneiro is not a fan of the UFC using Artificial Intelligence for promotional videos. 

As AI takes over various forms of content across different spheres, the UFC also hasn’t been spared from its influence. The UFC has recently faced backlash from fans over use of AI in their content. 

“Moicano” is also critical of the UFC about using AI for promotional content. Being a fan himself, the UFC lightweight thinks it's disrespectful to fans, who can clearly see through the lack of effort. With two of the UFC’s biggest stars, Alex Pereira and Ilia Topuria, set to compete at the White House in June, “Moicano” doesn’t think it should be a big deal to fly them down to Washington to shoot some content. While Carneiro is also a content creator, he tries to avoid the use of AI as he considers it “brain rot.”

A Sign of Disrespect

“UFC is not going to be very happy for me to say that, but I didn’t like it,” Carneiro said on “The Ariel Helwani Show.” “I think that’s disrespectful towards the fans, because I am a fan myself. If you can’t put Alex Pereira or Ilia Topuria on a airplane and put them in Washington in front of the White House, I don’t think that’s good. I think that’s sloppy. I don’t like to use AI in my stuff. I’m not saying AI doesn’t help, some stuff I use AI. But not for content. Because I think people can see that’s just sloppy. That’s brain rot.”

Carneiro’s take on the UFC’s use of AI is unlikely to sit well with Dana White. When recently confronted about the use of AI at a press conference, White said: “Who gives a -ts-?… How about this? Shut the f—k up and watch the fights.”