
Steve Kerr used Taylor Swift's lyrics throughout an entire NBA season, surprising a superstar. This unexpected connection has drawn attention to both the NBA and Swift's influence.
Photo by Jim McIsaac/Getty Images
Taylor Swift is one of the most famous singers in the world, with more than 100 million monthly listeners on Spotify.
She is usually linked to the NFL through her relationship with Kansas City Chiefs star Travis Kelce, which has kept her around football headlines.
Now, a funny connection with Golden State Warriors head coach Steve Kerr has shifted the conversation into the NBA in an unexpected fashion.
Photo by David Berding/Getty Images
According to ESPN, Kerr spent the 2022-23 season slipping lyrics from Swiftâs âAll Too Wellâ into his press conference answers without anyone noticing.
The Warriors boss used the challenge to entertain himself during media duties, weaving phrases smoothly into basketball responses after games.
One example came after a March 2023 win over the Rockets, when Kerr worked the songâs opening line into a halftime answer, by saying: âI walked through the door of the locker room at halftime.â
Across the season, he crossed off lyrics as he used them, gradually building a hidden tribute that remained unnoticed publicly.
Kerrâs son Matthew later edited the clips together for a family group chat, making it appear as though his father had recited the full song.
Swift eventually saw the compilation through a mutual friend and was amazed, asking whether the footage was actually real.
Afterwards, she reportedly found the stunt âcreative and funny,â and even asked whether she could share it publicly, but Kerrâs team preferred not to approve the request.
Read more:
Steve Kerr incorporated Taylor Swift's lyrics into his coaching strategy during the season, which left players and fans surprised.
The superstar was reportedly stunned by Kerr's creative approach of using Taylor Swift's lyrics in the context of basketball.
Taylor Swift's influence extends into sports, particularly the NBA, as her popularity and connections, like with Travis Kelce, draw attention to the league.

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