Tony Khan plans to expand AEW into more European markets, targeting France, Italy, and Germany. He also aims to hold a show in Guadalajara, Mexico, capitalizing on AEW's growing fanbase.
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AEW boss Tony Khan is making plans to carve out a piece of the market in some of WWE’s favorite destinations in Europe.
The growth AEW has had since it was founded in 2019 has been impressive. Yet one of the standout parts of their success is the strong fanbase they have quickly developed in England. While the company is only in the early part of its seventh year, they have the sort of support where it can sell tens of thousands of tickets to its yearly events in Wembley Stadium.
Smartly, CEO Tony Khan understands that it isn’t just the United Kingdom that has a devoted fanbase. WWE has made big money for decades by doing tours around Europe, and expanded on that with more televised events around the continent. Well, the AEW boss wants in on that action, too.
When asked by the Battleground Podcast this week about new destinations for AEW, Khan revealed that France, Italy, and Germany are on his wishlist for European cities. He also mentioned his desire to expand further into Mexico with a potential show in Guadalajara.
Credit: AEW
Former independent star Kevin Knight has quickly become a fixture of weekly television after signing with the company last year. Originally, he inked a one-year pact with the promotion, but he was so impressive during that first year that Khan locked him into a new multi-year deal last month.
In a little over a year, the former indy standout has been a Trios Champion and currently holds the prestigious TNT title. Well, Khan believes it is just a matter of time before Knight ends up holding the company’s top championship.
Tony Khan is looking to expand AEW into France, Italy, and Germany.
Since its founding in 2019, AEW has developed a strong fanbase, particularly in England, selling tens of thousands of tickets for events at Wembley Stadium.
Tony Khan has expressed a desire to expand AEW into Mexico, with a potential show planned in Guadalajara.
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“‘The Jet’ Kevin Knight has everything it takes, in my opinion, to be a top, top World Champion,” he told Battleground. “He’s already proven it as a World Trios Champion multiple times and as the TNT Champion. This is a great wrestler.”
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