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Bryson DeChambeau's potential return to the PGA Tour raises questions about the future of his YouTube channel. With LIV Golf's support waning, many players, including DeChambeau, are considering a comeback.
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Photo by Hector Vivas/Getty Images
Will Bryson DeChambeau make a PGA Tour return?
That’s the question on everyone’s lips as the Saudi Public Investment Fund has withdrawn its support of LIV Golf for next season. The tour remains optimistic that it can secure new investment for the 2027 season and beyond, but that is in serious doubt.
With LIV Golf in danger of folding, many of the tour’s stars are expected to attempt a PGA Tour return as Brooks Koepka did months ago. Bryson DeChambeau was spotted speaking to LIV Golf officials at The Masters, exploring his options.
But the two-time major winner has proven immensely difficult to negotiate with during his LIV Golf contract talks. He has reportedly asked for a new contract worth $500 million, which LIV found unrealistic.
A key sticking point with DeChambeau’s PGA Tour return could be his YouTube channel. It’s become a key part of his brand, with over two million subscribers, but PGA Tour rules, as currently written, could prevent him from posting consistently as a member of the tour.
Could that really prevent one of golf’s biggest stars from re-joining golf’s biggest tour?
Photo by Hector Vivas/Getty Images
The PGA Tour currently forbids any content that substitutes for its official broadcast. DeChambeau’s videos could be considered to be competing with the tour’s product, so there is some grey area as to whether he would be allowed to keep it if he were a member of the tour.
Speaking on ESPN, golf writer Alan Shipnuck said that the PGA Tour must make some adjustments to these rules to allow DeChambeau back.
He said, “LIV Golf has forced the PGA Tour to modernize in different ways and forced them to take a hard look. [PGA Tour CEO] Rolapp is a very practical and common-sense person. Bryson has become a star, not through what he did on LIV Golf but what he did on YouTube.
If Bryson DeChambeau returns to the PGA Tour, it could lead to changes in content focus and frequency on his YouTube channel, depending on his schedule and commitments.
LIV Golf is facing challenges due to the Saudi Public Investment Fund withdrawing support, which raises doubts about its future and impacts players' decisions to return to the PGA Tour.
Other stars, like Brooks Koepka, are also expected to attempt a PGA Tour return as LIV Golf's viability is questioned.
The withdrawal of support from the Saudi Public Investment Fund could lead to LIV Golf's potential folding, significantly impacting players' careers and the competitive landscape of professional golf.

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I think the Tour is going to have a look at this and make some adjustments. Already, you see players doing content with Barstool or No Laying Up, they are already out there to some degree. But the more we have our golfers out in front of young fans, doing fun things, is a good thing.
“I can’t imagine that they would blow up the chance to get Bryson back because of a little language in their media rights.”
Analyst Jason Sobel said that, on the other hand, DeChambeau would not be willing to return if he were told he could no longer create YouTube content.
He said, “One thing is for sure, if Bryson wants to come back and the PGA Tour says we would love for you to come back, except you have to give up any potential profits from your YouTube channel, it’s a non-starter. He is just not going to do it.
“He loves doing that, and he has made a lot of young fans and completely changed his image over the last few years. I might not do it if I was him either.”
DeChambeau has made clear to the PGA Tour that he is willing to step away from full-time competitive golf and become a full-time YouTuber, playing only in the majors if needed. So it’s a real possibility that this could be an issue if the tour allows it.
LIV has done its fair share of damage to the golfing landscape, but the creation of the Saudi-backed league has also brought benefits.
It was created because the tour had serious issues that needed resolution, but as it held a near-monopoly over the golfing world, there was no incentive for them to make changes. LIV forced them into reform.
Once LIV was created, purse sizes increased, players were encouraged to play more often, and the tour appointed a new, more forward-thinking CEO in Brian Rolapp over the widely criticized Jay Monahan.
The PGA Tour has been forced into the 21st century by LIV Golf, and that is set to continue with these DeChambeau negotiations. They are far more likely to allow DeChambeau to keep his channel if he desires than they were a few years ago.
The conservative, traditionalist tour has been forced to think progressively with former NFL executive Rolapp at the helm, and for him, this is a no-brainer.
The benefit of having a star like DeChambeau on tour, and the eyes he brings in, far outweighs the downsides of him taking viewership away from the tour with his YouTube content.
DeChambeau is one of golf’s biggest stars in large part because of his YouTube channel, so taking it away would plummet his value as an asset to the tour. It’s time for the PGA Tour to scrap this out-of-date rule and allow the players to build their own platforms.