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Mike Felger criticized Boston media for their 'soft' coverage of the ongoing controversy involving Patriots coach Mike Vrabel and Dianna Russini. Despite his strong critique, Felger overlooked a crucial aspect of his argument.
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Sex sells, even in sports media. The fallout from photos of New England Patriots head coach Mike Vrabel and former NFL insider for The Athletic Dianna Russini continues to play out across national media. While there havenât been any new details about the relationship Russini and Vrabel shared, both professionally and personally, in some time, the story still commands collective attention nearly a month after the initial photos were released.
However, an interesting side story has developed over the course of the coverage. This involves how Boston-based media outlets have handled the ongoing controversy. From radio hosts to podcasters to digital outlets, thereâs been an overarching critique of the mediaâs approach in the Patriotsâ home market. The latest dig at the âsoftâ nature of the coverage ironically came from one of Bostonâs largest media personalities, 98.5 The Sports Hubâs Mike Felger.
However, in his critique of the local media, Felger landed direct shots but also failed to recognize a key element of his argument.
Keeping in mind that all opinion is debatable, Felgerâs history in the market adds weight to his words. His background in newspapers provides the journalistic backbone for the points he made in his critique of Boston media.
In speaking with Awful Announcingâs Brandon Contes, Felger laid into the âoutletsâ that didnât act decisively enough to meet the moment and advance the story.
âI donât blame the Patriots reporters, because that is a tough spot if youâre a beat guy that covers that team,â said Felger to Awful Announcing. âThe outlets donât even have the guy or the girl or the columnist or the reporter anymore to go cover it. And thatâs what disappoints me the most. Do you want to sell the newspaper? Do you want people to watch the news?â
Felger, a former beat reporter and columnist, didnât target those doing the work. Instead, he aimed at those who could have asked the necessary questions without risking access or favor with the organization.
âItâs kind of sad, and I donât know if it speaks to Boston as a market that weâre a little soft, maybe,â said Felger. âIt speaks more to the de-staffing of local traditional media outletsâŠitâs also just not the mindsetâŠI donât know if these places have the same mentality.â
Thatâs a fair point. Traditional print publications have borne the brunt of staff reductions and resource cuts for years. Reporters now face greater risk when asking tough questions, as access has become more limited and increasingly replaced by franchise-produced, carefully controlled narratives.
The controversy centers around photos of New England Patriots head coach Mike Vrabel and former NFL insider Dianna Russini, which have garnered significant media attention.
Mike Felger criticized Boston media for being 'soft' and not acting decisively enough in their coverage of the Vrabel-Russini story.
Felger's critique has sparked discussions about the effectiveness and decisiveness of Boston media in handling the ongoing controversy.
Mike Felger has a history in newspapers, which lends credibility to his critiques of the Boston media landscape.

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However, last time I checked, doesnât Felger himself work for one of these Boston media âoutletsâ?
Felger & Mazz is one of the countryâs most successful and widely listened-to sports radio programs. The foundation of the show is rooted in the deep journalistic experience both Felger and Tony Massarotti built during their years in traditional print media.
To their credit, Felger & Mazz have discussed the ongoing controversy involving Vrabel on several occasions. In fact, they even challenged longtime Boston writer Greg Bedard on air about whether the Vrabel/Russini story is something audiences care about.
Hereâs where Felgerâs criticism falls short.
While he focused heavily on âoutlets,â he didnât consider his own. His critique targeted beat reporters, who, according to Patriots reporter Ben Volin, ignored team directives and did ask Vrabel questions during his limited availability regarding the controversy.
Going back and watching the tape, Volin was correct.
Meanwhile, Scott Zolak, who also hosts on 98.5 The Sports Hub, openly admitted he didnât feel comfortable discussing the situation involving the Patriotsâ head coach.
âI like my jobs, and like working here. I like working with the Patriots, doing games on TV and being with the team. For me to sit there and cast stones at this guy would not do me great things. So thereâs your answer in a nutshell,â said Zolak on April 16.
So whatâs softer? Reporters asking limited questions during restricted access, or a talk show host refusing to discuss a topic the audience cares about because he values job security?
Yet Felger singles out âoutletsâ while pointing only to newspaper reporters and editors. Not his teammate at 98.5 The Sports Hub.
Felger isnât wrong about whatâs been lost. Newsrooms are thinner. Access is tighter. The appetite for confrontation isnât what it once was when he ran the beat. All of that is real.
But credibility in todayâs sports media ecosystem isnât built on pointing to the past. Itâs built on what youâre willing to do right now, in your own chair, with your own microphone.
Could Felger have done what he believes beat reporters failed to do? A drive to the Patriots facility wouldnât have been too unreasonable. Thatâs what a responsible sports talk host does. When something is missing, you go out and do the work.
Journalism remains the backbone of what makes Felger and Massarotti effective. The success of 98.5 The Sports Hub proves that.
But if the standard is to âmeet the moment,â then it applies across the board. Even to your teammates, and not behind a broad label of âoutlets.â Not just to beat writers fighting for access. But to hosts with massive platforms, protected airtime, and the freedom to say what others canât.
You canât call out softness in the market while excusing it in your own building.
Because the audience can tell the difference between canât and wonât. And they donât reward the latter. Thatâs the part of this conversation that matters most.
Itâs not about Boston being soft. Itâs about whoâs actually willing to be firm when it counts.
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John Mamola
John Mamola is Barrett Mediaâs sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Mediâs Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.
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