Meet KevKnows, Detroit Pistons in-arena host popping up everywhere

TL;DR

Kevin Irwin II, known as KevKnows, is the in-arena host for the Detroit Pistons and has gained recognition at Michigan State basketball games and on the radio. He aims to inspire others through his various public appearances and engagements.

Key points

Kevin Irwin II is known as KevKnows.
He is the in-arena host for the Detroit Pistons since 2020.
He also hosts at Michigan State basketball games.
KevKnows joined the radio show 'Mojo In The Morning' in 2023.
He appeared in a brand campaign for Emagine Theaters.

Mentioned in this story

Emagine Theaters

Mojo In The MorningDetroit PistonsMichigan State Spartans

If you haven’t seen his face at a Detroit Pistons game, perhaps you've caught him at a Michigan State basketball game. Or heard his voice on the radio. Or watched him on the big screen before a movie.

Kevin Irwin II is everywhere. The Pistons' in-arena host at Little Caesars Arena since 2020, Irwin – who goes by his stage name and social media handle, KevKnows – is rapidly building a resume as one of the most recognizable faces in Detroit.

Born on the East side of the city but raised on the West, Irwin also has been the in-arena host at Breslin Center for MSU men's basketball since 2023. That same year, he joined long-running Michigan morning radio talk show "Mojo In The Morning."

He recently was in a brand campaign for Emagine Theaters, appearing on screen alongside founder Paul Glantz during previews.

The motivation driving Irwin's busy schedule? It puts him in positions to uplift. He speaks openly about his Christian faith and said he prays daily for the opportunity and ability to inspire other people.

Detroit Pistons in-arena game host Kevin Irwin II performs before the first half of Game 1 of the first round of the NBA playoffs at Little Caesars Arena in Detroit on Sunday, April 19, 2026.

"Everything comes back to God for me," Irwin, 36, recently told the Free Press. "I firmly believe that my purpose is to utilize words to inspire and motivate people to be the best version of themselves."

His journey started at the Detroit School of Arts, where he pursued his childhood dream of becoming an actor. He acted competitively with the Michigan Interscholastic Forensic Association, which, according to their website, has a mission to empower "students to become proficient and ethical communicators, critical thinkers, lifelong learners, and leaders in a democratic society through interscholastic speech, theater, and debate activities."